Artificial Intelligence (AI) seems to be helping salespeople in every aspect you might think about. It is doing that in two remarkable ways. First, it’s dramatically increasing productivity by automating and augmenting important but repetitive sales tasks like analyzing calls, taking notes during meetings, and speed up research on prospects.
Moreover, it is supercharging sales performance by unravelling AI-powered capabilities that were previously impossible like: predicting the likelihood that leads will close, identifying new in-market leads, and automatically scoring prospects based on intent.
Having said that, this blog post will help ensure you discover a few important things regarding AI for sales.
What is AI for Sales?
Artificial Intelligence is an umbrella term that covers several different technologies, like computer vision, machine learning, natural language processing, and deep learning, to name a few. At their core, though, all of these technologies help machines perform specific cognitive tasks as well as or better than humans.
So, how can the power of Artificial Intelligence help you sell more? Well, AI systems exist hat can predict or forecast outcomes using historical data to inform future results. Common predictions that sales AI systems can make include; deals or prospects most likely too close, deals or prospects to target next, and new customers that may be interested in what you’re offering.
It doesn’t end at that since AI for sales tools can be used to summarize and provide action items from meetings and calls. Actually, it can summarize calls with a high degree of accuracy, often instants after conclusion of the call.
These summaries can then be emailed to all participants automatically. Not to mention, AI can use these summaries to automatically draft next steps for each call participant based on what was discussed.
Even though these are basic tasks, outsourcing them to AI ensures you save huge amounts of human resources that could otherwise be used on higher-value tasks, like closing more deals.
Be sure to research a lot more regarding AI for sales before making the bold decision to finally use them to your advantage.
Olivia Wilson has helped several global brands, which get heard across the digital space, through result driven content & social media marketing efforts. Studying blockchains and cryptocurrencies makes her hopeful of a free and decentralized future.